Colorado Breaks Record with Super Bowl 59 Betting

Super Bowl 59 was an excellent event for our best sports betting sites operating in Colorado.
Colorado bettors placed a record $48,273,381 in wagers on Super Bowl LIX, a 4% increase from the $46,354,977 placed last year. That continued an upward trajectory from Super Bowl LVII when $37,961,228 was wagered.
The most striking aspect of Super Bowl 2025 was the record-setting game-day bets in the Colorado sports betting market, which accounted for $29,873,713 and approximately 61% of the total handle. This suggests that most bettors held off making their wagers until closer to the event, likely due to late-breaking news, lineup confirmations, and live-betting action.
The Colorado Department of Revenue has outlined how Super Bowl betting has evolved within the state, and it continues to highlight the industry's sustained growth. The numbers for the past three years point toward an upward trend in total amounts wagered, game-day wagers, and mobile wagers, reflecting an overall trend of increasing sports betting activity in the state—all promising news for our best Colorado sports betting apps.
Online vs. Retail
Online sports betting has been the powerhouse in Colorado. Of the total $48.2 million wagered on Super Bowl LIX, approximately $47.3 million (over 98%) was wagered online. In contrast, only $1 million was wagered in retail locations. This pattern has held true for the past three years:
Year | Online Handle | Retail Handle |
---|---|---|
2025 | $47,273,009 | $1,000,372 |
2024 | $45,316,808 | $1,038,169 |
2023 | $36,313,016 | $1,6648,212 |
Despite the overall rise in betting, retail sports betting has been decreasing. This was the lowest level of retail sports betting since sports betting was launched. Colorado sportsbook promos continue to lure residents over actually going to brick-and-mortar locations.
Future bets and game-day betting
The breakdown of wagers between future and game-day betting has remained relatively consistent but has risen overall in value over the years. Game-day betting was at a record high of nearly $30 million in 2025, with future betting (wagers made before game-day) coming in at $18.4 million. That is up from both categories from earlier years:
Year | Game-Day Bets | Future Bets |
---|---|---|
2025 | $29,873,713 | $18,399,668 |
2024 | $29,228,265 | $17,126,712 |
2023 | $23,993,086 | $12,966,086 |
Win percentage and house edge
Win percentage is a measure of the amount of money that stays with sportsbooks after paying out wins. Win percentage of a sportsbook in 2025 in Colorado was 28.91%, a much larger figure than 14.38% in 2024 and 9.62% in 2023.
The consistent increase in betting on the Super Bowl is part of larger Colorado sports betting patterns. Thanks to the Colorado sports betting handle in December, Colorado's total sports betting handle in the most recent fiscal year totaled $3.2 billion, up 6% from the previous fiscal year.